Why Digital Strategy?

Our approach to creating an effective online marketing program is designed to incorporate your business's unique qualities into every aspect of an online campaign – from industry and location to the competitive landscape and target demographics.  

You want your site found on top search engines like Google, Yahoo, and Bing. We get that. 

Using Hearst Media data and analytics, we  can get you ranking on search engines regardless of whether we’re building you a site from scratch or you’ve had a site for years. 

Nearly two-thirds of all web traffic across the entire internet starts from the organic and maps sections (the first page) of search engines like Google.  That is where customers go first.  Improving your SEO and organic rankings, or page position, allows you to take advantage of this, increasing qualified traffic to your website.

Customers have questions, you have answers. Display the most frequently asked questions, so everybody benefits.  Your online reputation can make the difference between a new customer and a lost opportunity.  We can help monitor your reviews and respond to questions 

and comments.